New figures have revealed how the British public are starting to hear more good news about social enterprises, great charity campaigns, exciting developments from local government, trade union victories in the workplace and ground-breaking research by universities.
Latest figures show that half of the population have heard some good news about these organisations in a three month period, up 14% on September 2018.
The figures come as The Rooftop celebrates its first birthday.
Launched at the Social Enterprise World Forum in Edinburgh last year, independent research has shown that up to 4 million people hear about our positive news stories every three months.
Our data shows that articles have been viewed 5.1m times, with some weeks averaging an audience of almost 200,000. When compared to other media outlets, more people have heard from The Rooftop in some areas of the country, such as Scotland, than they have established brands such as Capital Radio and Snapchat.
But our top stories from the past year?
The singing firefighters from Welshpool, the “human lending library,” the fight for period dignity, vegan school dinners and news about the Social Enterprise World Forum in Addis Ababa.
The whole team at The Rooftop would like to thank our viewers, sharers, and contributors. And a special thanks to our 14,000+ Facebook fans.
Despite operating on very small budgets (you can find out how to help us out with this), we feel we’ve started to make a difference in ensuring news about campaigners reachers a wider audience and we look forward to the next 12 months!