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Game producer supports LGBTQ+ charity

To mark ‘National Coming Out Day’ Green Man Gaming Publishing has announced new game that will donate a percentage of proceeds to LGBTQ+ Charity Kaleidoscope.

Pride Run celebrates all things Pride, LGBTQ+ and inclusiveness. The game has users leading Parades in key cities all around the world, encapsulating the fun, colour, excitement and inclusive nature of all Pride Paradesope Trust.

David Clark, Managing Director, Green Man Gaming Publishing, said:

Since before we announced Pride Run back in July, the most important goals for Green Man Gaming have been to really get behind our corporate values of inclusivity and diversity.  We’re very happy to be able to demonstrate this through our partnership with Kaleidoscope Trust, where we’ll be able to donate to a great cause that works to uphold the rights of the LGBTQ+ community internationally. 

Kaleidoscope Trust, Executive Director Phyll Opoku-Gyimah said:

At Kaleidoscope Trust we believe it should never be illegal to be you, yet over 70 countries make it a crime for LGBT+ people to be who they are and to love who they love. In many countries around the world people cannot live freely as LGBT+ individuals, much less attend Pride events where they live.

We are therefore delighted to announce our partnership with Green Man Gaming and are pleased that the company has such an inclusive policy in what we understand can sometimes be a toxic environment for LGBT+ gamers.

Ivan Venturi, CEO & Game Director of developer IV Productions said:

We’re a diverse development team, and many of us have been lucky enough to attend different Pride events around the world. We felt it was about time someone gamified the sheer energy, passion and extravagance that emanates from these celebrations of LGBTQ+ culture. Even better when we can celebrate Pride and give back to the community at the same time.

Pride Run will launch on Steam for PC on 11th October 2019 and will be priced $19.99 / £15.49 / 16,79€, with 10% going to Kaleidoscope Trust.

Image credit: Green Man Gaming Publishing